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LeadershipInnovationChange

Imagine It Forward

by Beth Comstock with Tahl Raz · 2018

Beth Comstock's account of leading change and innovation through her GE and NBCUniversal career.

Mentioned by 1 person

Why this author is included

Beth Comstock · Operator and author

Tahl Raz · Co-author

AmazonAudibleBookshop.orgAffiliate disclosure: We may earn a commission when you buy through some links. Recommendations are included because of the source, not because of the retailer. Details

Who mentioned it

1 person has mentioned or cited Imagine It Forward, without directly recommending it.

Phil Knight in 1999 Phil KnightCo-founder, Nike
Beth Comstock has written a wonderful book, full of excellent insights and lessons from her hugely successful career.
Mentioned · Exact quote Source: Penguin Books UK
Evidence details Imagine It Forward

Knight provided an attributed publisher blurb praising Imagine It Forward. This is classified as a documented mention because the source is an endorsement quote, not a reader-facing recommendation list or interview.

The quote is taken word for word from the source. It is a mention, not counted as a direct recommendation.

Penguin Books UK · 2018-09-18 · accessed 2026-06-22

Publisher · Publisher endorsement

The Penguin UK page for Imagine It Forward prints an attributed Phil Knight endorsement in its review-quote section. The row is not upgraded to recommended because the evidence is a publisher blurb rather than an explicit reading-list recommendation.

About the author

What the author has done, shown separately from who recommends the book.

Beth ComstockOperator and author

Former Vice Chair of GE and author of Imagine It Forward.

Tahl RazCo-author

Co-author of Imagine It Forward.

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